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December 2011

Marketing Agency of the Month:
Keeping its promises
Cincy agency constantly strives to exceed client expectations.

Specialty Lines:
Specialty lines outlook: 2012
More of the same? But there could be some hardening.

Emerging products for 2012
Finding and offering new ìvalue-addedsî to clients.

Making data make sense (and cents)
Yodilís business intelligence and data analytics capabilities help agencies make sound operational decisions.

Benefits Agency:
Embracing the future
Recognizing opportunities for introducing new benefits strategies and services.

Benefits Company:
Disability income: Filling the gaps in traditional coverage
Petersen International Underwriters delivers solutions for challenging risks.

Other Feature Stories:  
Astonish Results e-Marketing Agency of the Year candidates.

The Rough Notes Company 2011 Community Service Award
Nominations are due by the end of December.
Nomination Form

Hope for heroes
New nonprofit organization offers disabled veterans an insurance career path.

Self-insuring workers comp
Interest is rising.

CSR sees technology building personal ties
Winner of the National Alliance 2011 CSR of the Year Award achieves balance in work and life.

Changing the game in workers compensation
Liberty Mutualís new predictive model takes claims management to the next leve.

Trading on a great name
Great American prepares for hard market by boosting alternative market offerings.

Public Policy Analysis & Opinion--Senate launches hearings on insurance regulation
By Kevin P. Hennosy

Enterprise Risk Management--ERM and the internal auditor
By Michael J. Moody, MBA, ARM

Benefits Products & Services--Financial education in the workplace
By Thomas A. McCoy, CLU

Producer Self-Management--The emotional connection
By John Love, CPCU

Simply Tech--Comprehensive document management
By Brian Bartosh, CIC, LUTCF

Digital Marketing--Get more out of your social media efforts
By Heather Lockwood

Risk Management--Extreme denials
By Donald S. Malecki, CPCU

Beyond Insurance--Cross sell 365…why, when and how?
By F. Scott Addis, CPCU, CRA

Internet Marketing--Deciphering Googles' Panda update
By Tim Sawyer


Court Decisions
Centuries of Rough Notes (Flip Book)
Rough Notes Staff




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