November 2013 Rough Notes magazine
FEATURES
Marketing Agency of the Month:
Creating the unique client engagement
Second generation at Lacher focuses on helping business clients reach their goals.
Specialty Lines Markets:
Protecting security firms
Opportunity knocks for agents who do their homework.
Technology:
e-Signature technology
The "e" stands for efficient, economical, easy ... oh, and electronic.
Benefits Agency:
Riding a crest of benefits sophistication
Re-established benefits division thrives on wellness and retirement services.
Marketing:
A survival guide for the local agent
A major study shows stark challenges for independent agents; two top consultants tell what it takes.
Other Feature Stories:
Planning smart for retirement
MetLife's retirewise program is a valued employee benefit.
Patent pending
Intellectual property claims can be expensive and time-consuming.
Winner of 2013 CSR Award speaks of her core value
It's all about communication, communication, communication!
Health care: New reality, new risks
In designing coverage, ACE takes a comprehensive look at changing exposures.
COLUMNS
Winning Strategies—LOL—There's no magic bullet for lack of leadership
By Roger Sitkins
Internet Marketing—Guest blogging—It's good for your brand
By John Boudreau
ISO Products Perspective—No place like home for health care?—More people opt for health care in their homes
By Ron Beiderman
Benefits Business—Retirement savings—Employers need to provide better advice about options
By Len Strazewski
Benefits Growth Strategies—Commoditization or consultation?—Benefits producers, it's time to choose!
By Kevin Trokey
Agency Financial Management—Succession planning—Agents must heed their own advice and plan for the future
By Rick Dennen
Public Policy Analysis & Opinion—The shadow knows?—An Empire State regulator looks into the abyss and promptly goes sane
By Kevin P. Hennosy
Customer Service Focus—Build agency image with great client service—Inside and outside the office, make every interaction positive
By Monica Brown, ACSR
Enterprise Risk Management—Will "slow but sure" win this race?—Two studies point to unfulfilled potential for ERM
By Michael J. Moody, MBA, ARM
Risk Management—Failure to obtain coverage—Agents need to be careful when helping out insureds
By Donald S. Malecki, CPCU
Benefits Products & Services—Facilitating plan choices in a changing era—The Guardian Life Insurance Company of America's online tools help employers evaluate options and guide employees
By Thomas A. McCoy, CLU
DEPARTMENTS
Centuries of Rough Notes (Flipbook)