Click Here for Animated Version (Flash Required)

February 2010

Marketing Agency of the Month:
A little help from his friends
Friends help Paul Murphy Insurance
maintain its “edge.”

FEATURES
Specialty Lines:
Weathering the slowdown
Construction insurance pros eager for building rebound.

Marketing:
Protecting professionals
New exposures for lawyers, agents, and cyber risks demand bold solutions.

Technology:
Click on the dotted line
EZBuy offers agents and carriers a free, nonproprietary e-signature solution along with other business-building features.

Benefits Agency:
Service platform helps boost benefits to 40% of revenues
Wide range of services solidifies client relationships.

Benefits Company:
Big benefits for smaller employers
“Simply Unum” helps brokers deliver solutions on an integrated platform.

Other Feature Stories:  
Differentiate yourself with technical capabilities
Davis-Bacon Act opportunities for contractor clients.

Congratulations to MJ Insurance—RN 2009 Marketing Agency of the Year

Piracy/kidnap/ransom threat grows
What seemed to be outdated crimes are increasing in numbers.

Captive Insurance Companies Association (CICA) Special Section

LANDRY WILL CHAIR CICA BOARD

CICA: HELPING MAXIMIZE CAPTIVES’ VALUE

Big corporate ideas work in small agency
Former NASA engineer applies principles learned early in career
to family agency operations.

It’s a mixed bag in the surety bond industry
Hard and soft markets co-exist.

Commercial umbrella liability: Vital backup for excess losses
Today’s soft market shows little sign of tightening.

Going lean
Diversified Insurance “strips the fat” from workflows.

Leading the way in medical professional liability
ProMutual brings focus and flexibility to a challenging market.

 

COLUMNS
Public Policy Analysis & Opinion—Debating the big financial fix
By Kevin P. Hennosy

Risk Management—Worthless pieces of paper
By Donald S. Malecki, CPCU

Benefits Products & Services—Pru’s survey results support brokers’ role
By Thomas A. McCoy, CLU

Winning Strategies—Why the fish—and buyers—aren’t biting
By Larry G. Linne

Enterprise Risk Management—A recurring theme
By Michael J. Moody, MBA, ARM

Benefits Business—Are we there yet?
By Len Strazewski

Management by Coaching—Rallying the troops
By Kimberly Paterson, CEC

Building Equity Value—Buy-sell agreements
By Chris Darst

Beyond Insurance—Transforming your sales culture
By Gary Abram

Internet Marketing—The last thing agencies need
By Adam DeGraide

 

DEPARTMENTS
Court Decisions
Centuries of Rough Notes (PDF)
Rough Notes Staff
Reprints

 

ADVERTISERS INDEX & PRODUCTS PAGE (PDF)